Colin Trevorrow has talked about his frustration regarding the number of spoilers in trailers for Jurassic World: Fallen Kingdom.
Trailers have a difficult job in getting fans excited for a movie and letting them know something about the plot while not out and out spoiling the film’s events. Many trailers, unfortunately, fail in this regard, revealing far too much of a movie’s contents before fans even get to the cinema.
This is exactly what happened with Jurassic World: Fallen Kingdom according to producer Colin Trevorrow. Trevorrow, who directed Jurassic World and is returning for the follow up to Fallen Kingdom, spoke to io9 about his frustrations. Here’s what it looked like:
“It was very frustrating for me,” he said. “That’s a relationship that we have with marketing [and] there are a lot of different needs. I try to be very lucid and rational about it, [but] to speak frankly, there is a very, very small percentage of people who watch all the trailers. The rest of the world might only see one.”
“Trevorrow thinks marketing chose to use those images because the Jurassic franchise is “constantly asked to prove the validity of its own existence with every movie that we make,” thus he feels the commercials need to “entice people to come back” more than some other franchises.
“Which, actually, is great,” he added. “It stops us from resting on our laurels or just assuming the audience is going to show up. The downside is it feels like marketing is constantly feeling the need to make the case. I would definitely have preferred those images not be seen, but, if you haven’t watched the trailers, just go see the film.”
SEE ALSO: Jurassic World: Fallen Kingdom opens to $150 million domestically, passes $700 million worldwide
It’s been four years since theme park and luxury resort Jurassic World was destroyed by dinosaurs out of containment. Isla Nublar now sits abandoned by humans while the surviving dinosaurs fend for themselves in the jungles.
When the island’s dormant volcano begins roaring to life, Owen (Chris Pratt) and Claire (Bryce Dallas Howard) mount a campaign to rescue the remaining dinosaurs from this extinction-level event. Owen is driven to find Blue, his lead raptor who’s still missing in the wild, and Claire has grown a respect for these creatures she now makes her mission. Arriving on the unstable island as lava begins raining down, their expedition uncovers a conspiracy that could return our entire planet to a perilous order not seen since prehistoric times.
With all of the wonder, adventure and thrills synonymous with one of the most popular and successful series in cinema history, this all-new motion-picture event sees the return of favorite characters and dinosaurs—along with new breeds more awe-inspiring and terrifying than ever before. Welcome to Jurassic World: Fallen Kingdom.
Jurassic World: Fallen Kingdom sees J.A. Bayona directing a cast that includes franchise veterans Chris Pratt, Bryce Dallas Howard, BD Wong and Jeff Goldblum alongside newcomers Toby Jones (Captain America: The First Avenger), Rafe Spall (Black Mirror), Justice Smith (The Get Down), Ted Levine (Silence of the Lambs), James Cromwell (The Young Pope), Daniella Pineda (The Detour) and Geraldine Chaplin (A Monster Calls).
