Variety is reporting that Lionsgate is working on bring hit video-game Borderlands to the big screen with producers Ari and Avi Arad.
Debuting in 2009, Borderlands has sold over 26 million copies worldwide. Developed and created by Gearbox Software and published by Take-Two Interactive Software and their 2K label, the game is a role-playing first-person shooter that takes place in a post apocalyptic wasteland.
Lionsgate Motion Picture Group Co-Chairs Rob Friedman and Patrick Wachsberger said: “Part of our strategy in entering the game space under Peter Levin has been to source new brands with built-in audiences that will translate into great films and television shows….The Borderlands games don’t pull any punches, and we’ll make the movie with the same in-your-face attitude that has made the series a blockbuster mega-franchise.”
Take-Two Interactive Chairman and CEO Strauss Zelnick added: “Lionsgate has emerged as a major creative force in the global marketplace with an incredible portfolio of brands; our partners at Gearbox have pioneered and cultivated an iconic property; and Avi and Ari Arad are two of the most successful producers of action franchises.”
https://www.youtube.com/watch?list=PL18yMRIfoszEaHYNDTy5C-cH9Oa2gN5ng&v=8k_v0cVxqEY
