The LEGO Group has announced a brand new LEGO theme entitled LEGO Hidden Side, which is set to incorporate an augmented reality system for interactive play, where LEGO models come to life and builders explore a hidden world of interactive mysteries and challenges.
LEGO Hidden Side includes a series of eight “haunted” building sets full of awesome functionality and secret surprises that, on their own, provide the build and roleplay fun of any LEGO play theme:
- Lab (70418) – 174 pieces – $19.99
- Boat (70419) – 310 pieces – $29.99
- Graveyard (70420) – 335 pieces – $29.99
- Truck (70421) – 428 pieces – $39.99
- Diner (70422) – 598 pieces – $49.99
- Bus (70423) – 689 pieces – $59.99
- Train (70424) – 698 pieces – $89.99
- High School (70425) – 1,478 pieces – $129.99
The app lets kids assume a first-person perspective and play together with the two characters – Jack and Parker – as they explore their hometown of Newbury, using their mobile phones to see and solve paranormal mysteries beneath the surface of their environment. Game play prompts kids to hold their phone up to the physical LEGO models and interact with various elements, or “points of possession,” which release virtual ghosts that kids must then capture in the AR game to stop the haunting.
The LEGO Hidden Side theme is set to launch later this summer.